What are Promoted Pins?
Pinterest ads (Promoted Pins) look like regular pins or videos, however they are really content that businesses pay for on Pinterest. These ads are typically shown in the Pinner's home feed, and search results.
Why should you invest in Promoted ads when you can grow your Pinterest account organically?
I’ve been managing Pinterest accounts since 2012 and I believe that every business must invest in Promoted Pins especially if you’re just starting out.
Imagine starting with zero followers. You do realize that it’s going to take several months for you to grow your followers organically right?
With Pinterest ads you accelerate that process. Plus as more and more businesses join Pinterest there will be more competition meaning it will be harder for people to find you. So that is another reason why you need to invest a portion of your marketing dollars into paid ads.
what countries are promoted pins available in?
United States
Canada
Austria
Belgium
Denmark
Finland
France
Germany
Ireland
Italy
Norway
Portugal
Spain
Sweden
Switzerland
United Kingdom
Australia
New Zealand
Cyprus
Luxembourg
Malta
The Netherlands
What types of targeting is available?
Actalike audience
Audience targeting
Expanded targeting
Interests targeting
Keywords targeting
Demographics targeting
WANT TO LEARN MORE? WATCH MY FREE VIDEO ON HOW TO CREATE THE
5 TYPES OF CAMPAIGNS!
Sign up right here
right now for access
By the end of the course you will learn:
Why you should care about Pinterest marketing for your business
How to create an awareness campaign, consideration, & conversion campaigns
How to create bottom to top of the funnel campaigns
What you need to know about Pinterest's "Learning Mode"
The RIGHT time to make changes to your ad
Why interests matters most than keywords
What your budget should be
Why you shouldn't add an end date and what to do instead so the algorithm works in your favor
How to launch a dynamic retargeting
The number of items you need to have when choosing "product groups"
Why investing a lot of money won't make any difference if you don't have the right image
Best practices when investment with video views
Benchmark for CTR (click through rates)
Download my FREE videos on how to create the
five most popular Pinterest ads campaigns
Explore more of my life, work, style, and fabulous things that I hope will inspire you. #PinterestExpert