THE INDEX

What are Promoted Pins?

Pinterest ads (Promoted Pins) look like regular pins or videos, however they are really content that businesses pay for on Pinterest. These ads are typically shown in the Pinner's home feed, and search results.

Why should you invest in Promoted ads when you can grow your Pinterest account organically?

I’ve been managing Pinterest accounts since 2012 and I believe that every business must invest in Promoted Pins especially if you’re just starting out.

Imagine starting with zero followers. You do realize that it’s going to take several months for you to grow your followers organically right?

With Pinterest ads you accelerate that process. Plus as more and more businesses join Pinterest there will be more competition meaning it will be harder for people to find you. So that is another reason why you need to invest a portion of your marketing dollars into paid ads.

what countries are promoted pins available in?

United States

Canada

Austria

Belgium

Denmark

Finland

France

Germany

Ireland

Italy

Norway

Portugal

Spain

Sweden

Switzerland

United Kingdom

Australia

New Zealand

Cyprus

Luxembourg

Malta

The Netherlands

What types of targeting is available?

Actalike audience

Audience targeting

Expanded targeting

Interests targeting

Keywords targeting

Demographics targeting

WANT TO LEARN MORE? WATCH MY FREE VIDEO ON HOW TO CREATE THE
5 TYPES OF CAMPAIGNS!

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By the end of the course you will learn:

Why you should care about Pinterest marketing for your business

How to create an awareness campaign, consideration, & conversion campaigns

How to create bottom to top of the funnel campaigns

What you need to know about Pinterest's "Learning Mode"

The RIGHT time to make changes to your ad

Why interests matters most than keywords

What your budget should be

Why you shouldn't add an end date and what to do instead so the algorithm works in your favor

How to launch a dynamic retargeting

The number of items you need to have when choosing "product groups"

Why investing a lot of money won't make any difference if you don't have the right image

Best practices when investment with video views

Benchmark for CTR (click through rates)

Download my FREE videos on how to create the
five most popular Pinterest ads campaigns

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